Craig Sullivan has been a driving force in the collision industry since he started in the trade in 1983. It first started with fixture repair of unibodies and then three dimensional measuring.

He was one of the ten original salesmen for the Hein-Warner Shark computerized measuring systems. This has all lead to what the plans have become in 2026 and moving forward.

At heart, Craig and the people at Sullivans Equipment are car people though. Not your average sales team. Craig has been involved in the sport of drag racing since the age of 16 and currently races his own car professionally in the Pro Mod category at IHRA (International Hot Rod Association). He is well versed in the automotive culture and the expectations that arise in working and repairing vehicles from race cars, show cars, daily drivers, fleet vehicles, as well as heavy duty commercial vehicles.